02.10.10
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Diesel Stupid Ads

These cracked me up! funny copy and visuals to go with. Not sure exactly how calling your customers stupid is a great idea to sell the product – but then again the campaign is called “Be Stupid” – either way made me smile.

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Comments

fuxter

02.10.10 12:24 pm

smart may have the brains
brave may have the balls
stupid is stupid

stupid dies first

critique critiques
artist creates
stupid is stupid

anyone may say yes
anyone may say no
stupid is stupid

others should be corrected the same way

western culture is so good at twisting the senses. god destroy america quick!

Current score: 1

PWL

09.12.11 12:24 pm

Well, that’s the trouble…America really doesn’t like intelligence, though it gives it a lot of lip service. We really like vapidity, shallowness and stupidity here…as long as it’s pretty. As Frank Zappa once said, “Stupidity is very American.”

As to why we like stupid in this country, I can only guess. Maybe because we think stupid is being a Real American Average Joe? Why bother using your brain–think with your balls….

But stupid is its own reward, of course. Something to consider, as America begins its slide down the sewer of history, done in by its own stupidity–and worship of same….

Current score: 0

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