07.18.10
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Q: What is the first brand to reach 10 million likes?

facebookLikes

Answer: Starbucks, on Wednesday the highly popular facebook page for Starbucks became the first brand on facebook with over 10,000,000 likes. Facebook changing from the “Becoming A Fan” button to “liking” has changed the rate at which pages grow, but more than just a change on the Facebook side of things, Starbucks is known for having a very strong social media presence.

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Already since Wednesday, they have over 400,000 new likes.

Along with already having excellent brand awareness and familiarity, Starbucks is constantly leveraging social media channels to create a positive user experience.

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07.18.10 2:41 pm

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